Mens Collection

Men's intimate clothing has come a long way from a three-pack of plain boxers. Whether you're after something that makes you feel good under your work clothes, want to surprise a partner, or fancy exploring styles you wouldn't find in a department store, our mens collection covers a lot of ground. From everyday boxers and trunks with a bit more style to jockstraps, thongs, and leather and wetlook pieces, there's something here for every taste and comfort level.

Our mens range includes underwear, clothing, and accessories designed to look and feel better than the basics. You'll find briefs in mesh, lace, and enhancing pouches that give a bit more support and shape than standard cotton. Boxers and trunks that sit somewhere between everyday comfort and bedroom appeal. Thongs and jockstraps for people who want something more minimal and daring. And a leather and wetlook section for those who want to make a proper statement.

We also stock mens clothing beyond underwear, including vests, shorts, and tops in materials you won't find on the high street. And yes, we have socks too, because sometimes it's the small details that complete a look.

Some of these pieces are designed purely for the bedroom or for special occasions with a partner. Others work perfectly well as everyday underwear that just happens to be more interesting than what you'd usually wear. The key is picking what suits the occasion. Mesh briefs or enhancing trunks are great for a date when you want to feel confident. Jockstraps and thongs work brilliantly for the gym or under slim-fitting trousers when you want minimal bulk. Leather and wetlook pieces are more event-specific, whether that's a themed night, a party, or a private evening at home.

If you're buying as a gift for a partner, stick to styles with some stretch in the fabric. Sizing is easier to get right with stretchy materials, and comfort matters more than looks if the fit is off.

Most mens underwear in our range is machine washable on a gentle cycle at 30 degrees. Use a mesh laundry bag for anything with delicate materials like mesh, lace, or fine elastic. Skip the tumble dryer for anything other than plain cotton. Stretch fabrics, mesh, and enhancing pouches all last longer when air dried. Leather and wetlook items should be wiped clean with a damp cloth and stored flat. Don't use regular detergent on leather because it strips the finish.

Wearing underwear that fits well and looks good has the same confidence effect for men as it does for women. You know you've made an effort, even if nobody else sees it. Beyond that, better-quality underwear provides better support, lasts longer, and is more comfortable throughout the day. Enhancing pouches lift and shape in a way that regular cotton boxers don't, and the right fit can make a genuine difference to how your clothes sit and how you feel in them.

For intimate situations, upgrading from everyday boxers to something more intentional sends a clear signal that you've thought about the moment. Partners notice these things, and the effort is always appreciated.

Measure your waist and hips and check the sizing chart for each brand. Mens underwear sizing varies between brands just as much as women's does, so don't assume your usual size will translate. If the product uses S/M/L sizing, check the centimetre or inch measurements rather than guessing.

Think about what you're wearing it under too. Thongs and jockstraps create zero visible lines under trousers. Briefs work under most things. Boxers can bunch under slim-fit clothing. And if you're trying something like mesh or lace for the first time, start with a darker colour, which tends to feel less exposed than lighter shades.

Budget mens underwear in the £5 to £10 range is fine for trying a new style. The elastic will give out sooner, the fabric won't be as soft, and enhancing features will be less pronounced, but it lets you test what you like without much commitment. Premium brands like Svenjoyment, Male Power, and Cottelli use better elastic, softer fabrics, and more thoughtful construction. The difference is most obvious in support and longevity. A £20 pair of briefs that lasts six months is better value than a £7 pair that loses its shape after two washes.