Lingerie & Clothing

Buying lingerie online can be a bit hit and miss if you don't know what you're looking for. Sizes vary between brands, photos don't always show how something will drape on a real body, and it's hard to judge fabric quality from a screen. We get it. That's why we've put together a collection that covers everything from everyday bras and knickers to full-on leather and PVC pieces, with honest descriptions and proper sizing information on every product page.

The word lingerie used to mean a matching bra and knicker set, maybe with a suspender belt if you were feeling fancy. These days it covers a much wider range. You've got bodies and teddies that double as going-out tops, bodystockings that work as a full outfit on their own, and chemises that are just as comfortable for sleeping in as they are for a special evening. Then there's the mens collection too, because lingerie isn't just a women's thing anymore.

Our range also includes plus size options across most styles, because looking and feeling great shouldn't depend on what size you are. We stock brands that actually design for larger bodies rather than just scaling up a size 10 pattern, which makes a real difference to how things fit and feel.

Lingerie doesn't have to be reserved for special occasions. A well-fitted body or teddy can work brilliantly under a blazer for a night out, and a good chemise is genuinely comfortable enough to lounge around the house in. If you're buying for the bedroom, think about what makes you feel confident rather than what you think you should be wearing. Some people feel amazing in a full corset and stockings setup. Others prefer something simple like a lace bralette and matching briefs. There's no wrong answer.

If you're buying as a gift, stick to styles with some stretch or adjustable elements so sizing doesn't have to be spot on. Bodystockings, chemises with tie fastenings, and anything with adjustable straps are safer bets than structured pieces like basques where the fit really matters.

Most lingerie lasts much longer if you hand wash it. Fill a basin with cool water, add a gentle detergent, and let it soak for about ten minutes. Rinse until the water runs clear and lay flat to dry. If you're using a washing machine, pop everything in a mesh laundry bag and use a delicate cycle at 30 degrees. Never tumble dry lace or satin because the heat breaks down the fibres and elastic. PVC and wetlook pieces just need a wipe down with a damp cloth. Store structured pieces like basques and corsets flat rather than folded to keep the boning in shape.

There's actual research backing up the idea that what you wear underneath your clothes affects how you feel about yourself. A study published in the Journal of Experimental Social Psychology found that clothing influences both how others perceive us and how we perceive ourselves. Wearing something you feel good in, even if nobody else sees it, genuinely shifts your confidence and mood throughout the day.

Beyond the psychological side, good lingerie just fits better. Properly constructed pieces sit where they're supposed to, don't ride up or dig in, and look smoother under clothing. If you've ever spent a whole day tugging at an uncomfortable bra or adjusting a strap, you'll know how much of a difference the right piece makes.

Measure yourself properly before you buy. Sizes vary massively between brands, and the size you wear on the high street might not match up here. Most of our product pages include a sizing chart, so check it rather than just going with your usual number. If you're between sizes in something structured, go up. You can always adjust straps and hooks, but you can't make something bigger.

Don't be afraid to try a style you haven't worn before. Plenty of people discover they love bodystockings or teddies after assuming those things weren't for them. Start with something in a colour you know suits you and a fabric you're comfortable with, and go from there.

With lingerie, you're mostly paying for fabric quality, construction, and how long it'll last. A £15 lace chemise will look lovely for a few wears but the lace might start pilling or the elastic might go after a handful of washes. A £40 chemise from a brand like Cottelli or Noir tends to use denser lace, stronger stitching, and better elastic that holds its shape over time.

That said, if you're buying something for a specific occasion or just want to try a new style, there's absolutely nothing wrong with going for a budget option first. See if you actually like wearing that type of piece before investing in a premium version. We stock options at every price point for exactly that reason.